Tyla, the Grammy-winning South African singer, has officially become part of the Bratz Celebrity Collector series, fulfilling a dream she shared on social media in 2024. The announcement came on 16 July 2026, when Tyla posted a screenshot of her original tweet on Instagram, showcasing a fan-made Bratz-inspired image of herself and expressing her hope for an official doll. Two years later, that vision has become reality, marking a significant milestone in her global rise.
The Bratz x Tyla doll is a special release tied to the brand’s 25th anniversary celebrations. It features two distinct outfits inspired by her most iconic fashion moments. The first is a detailed recreation of the sculptural Balmain “Sands of Time” dress she wore to her debut Met Gala in 2024, complete with a miniature hourglass-shaped handbag that defined the look. The second outfit is performance-ready, featuring a sequin-covered miniskirt, a tie-front crop top, and a gold chain belt adorned with a Bratz charm. Her signature beauty look is also captured, with shoulder-length braids, flipped ends, metallic green eyeshadow, and glossy plum lips.
The collector’s set includes a range of accessories that highlight Tyla’s achievements and personal style. Fans will receive two award trophies, gold jewellery, a mini vinyl of her TYLA album, a mock magazine cover, a microphone, a doll stand, and even a tiny pet tiger on a chain leash — a nod to her bold, playful persona. The attention to detail makes this more than just a toy; it’s a tribute to her influence in music and fashion.
The doll makes its first in-person debut at the Bratz pop-up shop inside FAO Schwarz at Rockefeller Plaza in New York on 24 July 2026 — the same day her sophomore album, APop, is released. The first 100 fans to purchase the doll in person will get a meet-and-greet and autograph session with Tyla herself, adding a personal touch to the celebration.
Tyla joins other global stars like Kylie Jenner and Karol G in the Bratz Celebrity Collector series, cementing her status as a cultural icon. From a fan-made concept to an official collectible, this collaboration is a testament to her impact and the power of manifesting dreams. As Tyla continues to break barriers, her Bratz doll stands as a symbol of her journey and influence on a global stage.
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